Raycon Global Case Study

A sound solution to the fraud problem.


Order approval rate

0 hours

Hours spent on manual review


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The Company

Raycon Global, founded in 2017, is the new sound of the technologies and personalities of our times. They take cutting edge audio tech, packaged in sleek designs, and distribute it among everyday folk and celebrities alike, all at the most competitive price points. Their earbuds, headphones and speakers transport listeners with their pristine sound, utmost comfort, durability, and price tag. Their customers are their fan base, and they treat them as such, listening to feedback, investing in new talent and creating a community of vibrant people and crisp sounds.

The Fraud Problem

Much like jewelry, new technology, and other high value items, electronics have always been a prime target for fraud and theft. Items with a high value and small mass are most appealing to thieves for their actual value, resalability, and ease of transport. Products, such as Raycon Global earbuds, earphones and speakers fit perfectly into the “fraud appeal” bullseye.

Initial Solution

Ray Lee, CEO of Raycon Global, who co-founded the company with musical performer and artist Ray J, tackled the fraud issue by manually reviewing orders for fraud, a tedious and time consuming task. In addition to not being fraud experts, not knowing what to look out for, and not having access to information such as geolocation or device recognition technologies, manual review took up a significant amount of their time with a task that they weren’t best suited for.

As CEO, Ray was charged with leading product development, operations and the finances of the rapidly growing company. With a customer centric business model, Ray was also heavily occupied with consumer feedback and the many social media promoters of Raycon Global products.

The company was growing rapidly and it became readily apparent to Ray that upgrading their fraud prevention approach was a necessity not a luxury. They needed a system that was effective, accurate and 100% automated.

The Real Solution

NoFraud reached out to Raycon Global just as they were beginning to explore the various fraud prevention software in the marketplace. As a young company themselves, Ray appreciated the vibrance and ambition that the NoFraud team displayed. They were small enough to connect with him personally, to be collaborative, responsive and concerned about his needs, but large enough to provide the most up to date, technologically advanced, results-oriented system. What Ray found most appealing was the user-friendly onboarding system and dashboard setup. Pricing, ease of use, and the beauty in the simplicity of the NoFraud system was the deal clincher.

After a trial run spearheaded by the operations team, it was the obvious and unanimous choice to continue using NoFraud. The team was able to ship orders as soon as they came in, confident in the NoFraud decision, and the knowledge that if a high risk order did come through, NoFraud would reimburse them for the fraud chargeback.

The NoFraud Difference

“NoFraud provides a great all-in-one solution for fraud screening, particularly for eCommerce companies looking to focus on what they’re good at, so they can spend more time growing, and be free of tedious back-end ops.”

Ray Lee
CEO, Raycon Global

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Customer Testimonials

Praise From Some of Our
Successful Customers
“5 stars across the board! We switched to NoFraud a year ago and not only did my approval rate increase drastically but pricing was also a lot more competitive. The integration is seamless and literally worked out of the box with zero changes to our current workflow.”
marika logo
“NoFraud has been absolutely amazing. Before NoFraud, we were suffering from a barrage of fraud attempts, which resulted in tens of thousands of dollars of chargebacks. Once you install this app, fraudsters will give up hope. I think it’s a no-brainer.”
Wine Chateau Marketplace
“Implementing NoFraud has vastly improved our business operations, not only by significantly reducing chargebacks and false positives, but by turning our inefficient fraud prevention process into a simple pass/fail decision that saves us loads of time and stress.”
nixplay logo
“This is some of the best money we have ever spent. Integrating the app was quick and smooth, the support is fantastic and far superior to the service offered by some of their competitors. Our fraudulent orders have dropped by almost 60% since integrating NoFraud as compared to Signifyd and all orders that are charged-back are quickly reimbursed.”
Designer Optics Logo
“I switched to NoFraud from another guaranteed fraud prevention provider. My approval rate improved, pricing was more competitive, NoFraud customer support is superb and the user interface is intuitive and informative. My only regret is that I did not make the change sooner.”
Hak5 Logo
“Normally not one to write reviews but absolutely must applaud NoFraud. I switched over from a big name competitor that dropped the ball huge on support. I’ve had no such issues with NoFraud — their support agents has been super responsive. The sales folks answered my every detailed question — even digging into API documentation. Their onboarding team was top notch. I was up and running super quick! Very happy.”
JNA logo
“The NoFraud app is really easy to install and set up. NoFraud’s analysis has been much more effective than the standard default Shopify fraud analysis. It catches fraud missed by Shopify and passes orders that Shopify said were high risk. Best part is, you can contact NoFraud and speak with someone.”
PCmag logo
“The team at NoFraud are amazing. They have been a strong partner against the fraudsters. Right before we signed up we were hit with several thousand dollars of Mule Fraud. The addition of this app has definitely saved us money. Worth every penny. I would totally recommend them.”
Judith Leiber logo
“We can’t say enough wonderful things about the team at NoFraud. They are extremely responsive, knowledgeable, and easy to work with. The peace of mind we get from knowing that they are handling the fraud check process is invaluable. NoFraud’s system consistently delivers accurate order ratings and recommendations.”
Kaged logo
“NoFraud has been fantastic. We switched from Signifyd and haven’t looked back. Better rates, vastly simpler customer service, easier touch points for service/help, chargeback protection and filing on our behalf (this was huge — of the few chargebacks we’ve gotten, NoFraud takes care of them and we’re good to go!). Super fast verifications (if/when needed). Great staff. All in all, definitely recommend going with this app!”
UMZU logo
“Excellent communication. Easy to use service. Available to resolve and questions or concerns that arise in a timely manner.”
“NoFraud’s ability to extend internationally is great since we have no experience or knowledge in international sales. Without NoFraud, we’d have to learn everything there is to know about fraud detection in another market.”
“When I did a chargeback audit over the last 5 years before NoFraud, I saw that had I been a NoFraud customer for 10 years, I could’ve bought a boat with all the savings.”
“We didn’t realize how much money we were leaving on the table until we used NoFraud.”
“Turning NoFraud on was like a magic switch. Poof! All of a sudden our fraud problems disappeared.”

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Ready to learn more?

Book a demo and see our accurate real-time fraud screening for eCommerce in action.

We offer Starter Plans for even the smallest sized businesses, including a free plan and plans that include chargeback protection for companies that process less than $50,000/month.

Businesses that process more than $50,000 in revenue/month qualify for custom pricing. Book a demo and see our accurate real-time fraud screening for eCommerce in action.

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