When and how should you start prepping for your busy season(s)?
In 2022, the traditional holiday season saw online shoppers spend $211.7 billion — up 3.5% from the previous year. While holiday sales can amount to up to 30% of all retail sales, many eCommerce shops see seasonal spikes throughout the year based on their business model and the products they sell.
No matter when your busy season — or seasons — happen, this guide is for you. The common denominator among busy seasons across the board is that merchants need to do a lot of homework upfront in order to be adequately prepared to handle the influx of shoppers and sales. NoFraud sat down with eCommerce leaders to learn their top tips for preparing for their busy seasons. Here’s what they had to say.